About Me

Welcome to Alex Yoder Design!

I'm Alex, a seasoned marketing professional and a current Brand Manager overseeing familiar brands, IRWIN and LENOX at Stanley Black and Decker, the largest tool manufacturing company in the world. I bring extensive experience in crafting and implementing successful brand strategies. In addition to my full-time role, I'm also a passionate freelance graphic designer.

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Combining my expertise in brand management with my love for design, I offer a unique perspective that sets me apart in the world of graphic design. I believe that every visual element should not only be aesthetically pleasing but also strategically aligned with the brand's identity and goals.

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Throughout my career, I've had the privilege of working with a diverse range of clients, helping them bring their visions to life through compelling visual communication. Whether it's creating eye-catching logos, designing engaging marketing materials, or developing cohesive brand identities, I thrive on turning ideas into impactful visuals.

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Let's collaborate and bring your brand to life through thoughtful and strategic design. Get in touch with me today to discuss how we can work together to elevate your visual identity!